A highly successful record as a sales, service and parts dealer for Landini tractors in the west of Ireland has been rewarded with an expansion of the territory covered by Pat Brogan Tractors.
The family-run dealership based in Strokestown, Co. Roscommon already supplies new Landini tractors to farmers in counties Roscommon, Longford and Leitrim, but now the territory has been extended westwards into Mayo and Sligo, previously covered by O’Brien Tractors, and eastwards into Cavan.
Adrian Winnett, UK & Ireland managing director at Landini manufacturer Argo Tractors, said: “Having performed consistently well in their area over the years with sales of Landini tractors and strong customer support, it’s a logical progression for Pat Brogan Tractors to work across a larger territory as our official supplier of tractors and parts.”
Pat Brogan Tractors owner Pat Brogan welcomes the move: “Here in Strokestown, we’re right at the centre of the enlarged area and no more than an hour away in either direction. We’re already supplying and supporting second-hand tractors in these areas, so we know we can deliver a good service to farmers who buy new Landini tractors from us.”
Pat has a long association with Landini going back to 1995 when he was appointed a main dealer for the Argo Tractors marque. He says the relative simplicity of the 90-130hp tractors he mostly supplies still have strong appeal among beef, sheep and dairy farmers in the region, with the current range providing plenty of specification and feature choices to meet different requirements and preferences.
“The Landini range has been developed in a very positive way, with a comfortable cab and great visibility making the machines a good drive on top of being well-known for reliability and performance,” he continues.
“There are more electrics, of course, but that goes for all tractors today and young farmers especially are comfortable with that. All the same, we know people really want to try out a new tractor before considering a purchase, so we’re currently running two demonstration units – a Landini 6-H and a 5 Series – for people to experience.”
The Landini 6-H and loader run by Pat Brogan Tractors is a new design that features the same 36×12, three-speed powershift transmission as the larger 6-C, but in a more compact package with power outputs of 110hp, 119hp and 126hp.
“This tractor has a nice combination of size and power, making it a great loader machine that can also turn its hand to proper field work. We’ve had very positive feedback from farmers who’ve tried it,” Pat says.
The 5 Series is another three-model range at 99hp, 107hp and 113hp with a new 24×24 transmission featuring two-speed powershift and synchro or power shuttle likely to be favoured for loader work. A good number of new tractors – as well as a big selection of used units – are kept in stock at the Strokestown premises for buyers who want quick delivery of a new tractor, which is then backed by “a serious stock of parts”, as Pat puts it, for models going back over the years.
“We supply all makes of tractors and have 140 quality used tractors in stock at any one time. There is something for everyone,” he points out.
“We also have four technicians on the road or repairing in the workshops, plus an experienced storeman supporting our customers. My son Cathal and I look after sales, so we’re very well placed to help farmers choose to operate a new Landini tractor.
“On top of that, we’ve built up a very good relationship with the Argo Tractors team now looking after Ireland. The UK lads have been very, very helpful with good technical and other support that’s encouraged us to put financial investment into operating across our expanded territory.
“All in all, it’s been a very positive change.”
Pat Brogan Tractor Sales was founded in 1986 by Pat and his wife Margaret and has since established itself as one of the leading tractor and farm machinery dealerships in the West of Ireland. In addition to Landini, the dealership represents well-known brands such as Abbey, Rossmore, Fleming and Spearhead. It has also been main distributor for Bellon mowers in Ireland for the past 17 years. The Italian brand designs and manufactures mowers and mower-conditioners for diverse applications and conditions. The Bellon range of disc mowers can work in different types of soil and crops, and are the best choice for hilly or uneven ground.
Like everyone in the industry, Pat is concerned about Brexit.
“Farmers are worried about Brexit and so are we because we rely on them for their business. We import a lot of stock from the UK, so it could have an impact on us. Brexit has created a lot uncertainty. It’s dragging on a long time and we’d like it to be over. At least then we would have a clearer picture of where we’re heading.”
The Brogan name is synonymous with Landini in Ireland with Pat’s eldest son Niall managing Brogan’s Tractors in Duncormick, Co. Wexford, which was opened in 2013 as a Landini and McCormick dealer. Pat also has six brothers involved in tractor sales, including Gary who runs another Landini dealership, Gary Brogan Tractors, in Newcastle West, Co. Limerick.
It’s fair to say that blue blood runs through their veins!
Pat Brogan Tractors
Church Street,
Strokestown,
Co. Roscommon.
Telephone: 086 8201285 (Pat) / 086 2727568 (Cathal) / 071 9633320 (Parts)
Email: [email protected]
Web: www.patbrogantractors.com
First published in Irish Tractor & Agri magazine Vol 7 No 7, December 2019/January 2020
