Ireland’s largest bagged salad producer Willowbrook Foods has secured an additional €2.5m worth of business in the ROI market for 2018.
The result of a targeted growth strategy in ROI, Willowbrook Foods has secured the additional business through both increasing sales with existing customers and winning new partnerships within the foodservice and retail sectors.
Willowbrook, which supplies bagged salads, salad bowls, prepared vegetables and meal accompaniments, is rolling out a heavyweight growth programme for 2018 across the island of Ireland and Great Britain.
Willowbrook Foods Managing Director John McCann MBE said: “Strengthening our presence in ROI is central to futureproofing Willowbrook Foods’ success, as the market represents a major percentage of our business and huge growth potential.
“Combined with our ambitious plans to increase our customer base in Great Britain and major investment into our production facilities, 2018 is set to be a challenging and ultimately rewarding year for Willowbrook Foods.”
In support of its ambitious growth plans, Willowbrook Foods is preparing to open a new state-of-the-art production site in the coming weeks in County Down.